Successful medical congresses begin with
a 360˚ synergistic approach.
The 360˚ Approach is a form of communication that is inclusive of all the invested parties but founded on a fundamental principle: honesty. Often times there is a misalignment with communication due to diverging interests or various entities working in silos and lacking a strategic voice. Our role is to cut through this morass of conflicts to produce the most effective solution for the desired goal. We speak openly and honestly as we steer you in the right direction — even if it runs counter to someone’s personal preferences. We can say “no” when necessary.
This successful approach is a result of our deep-rooted knowledge and vast experience in translating the various languages and nuances spoken by your support team: each vendor, association and agency. Our strength is our ability to ask the right questions at key moments in a project’s lifecycle, resulting in greater collaboration amongst all of those vested in the execution of a successful congress campaign.
Strategic Synergy
Laser-focused strategy for congress success: messaging, brand alignment, HCP engagement and show selection.
Planning Synergy
Cohesive logistical planning to encompass all aspects of medical congresses and how we engage at them.
Vision Synergy
Promoting the “Big Picture” to create experiences that meet medical, legal and regulatory compliance.
Communication Synergy
Ensuring all the brands, vendors, agencies, cross-functional colleagues and exhibit staff are in alignment with the stated goals.
Support Synergy
Strategize meeting engagements, train booth staff, tailor a singular message, engage with associations and societies and coordinate with onsite vendors and production crews.
Production Synergy
Supervising projects to ensure compliance and approvals without causing delays or budget overruns.
Let’s Talk
Does your company have the resources, management, and industry experience to meet all of your needs? Are you having cost overruns and tighter deadlines because of the deep learning curve and various nuances needed for congress success? We are here to help.
Contact us to arrange a meeting to discuss your specific needs.